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FAST Channels – Not Ecstatic about Problematic Programmatic – but Kapang AdX exists!

FAST Channels have skyrocketed in popularity, captivating audiences with their free, zero-subscription linear and on-demand viewing experiences. However, there's a hidden challenge: FAST Channels and content owners are losing half of their gross revenue to the programmatic ecosystem, an issue…

Rathergood provides a FAST Channel managed Service Model with Zero-investment to monetize content FAST.

Rathergood is delivering a service that content owners want to engage with to generate fair and sustainable return on their content libraries and content investments.” — Don CardoneLOS ANGELES, CALIFORNIA, UNITED STATES, August 12, 2024 /EINPresswire.com/ -- Rathergood TV, part of…

Kapang: Revolutionizing the FAST Channel Ecosystem with its single-point integrated Platform

Kapang supports Premium Content, Live Sports, Local TV, and Niche Channels of any size, all within a streamlined, one-size-fits-all monetization ecosystem LOS ANGELES, CALIFORNIA, UNITED STATES, August 6, 2024 /EINPresswire.com/ --In the rapidly evolving world of Free Ad-Supported Streaming Television…

Monetization Models in Digital Broadcasting: YouTube vs. Professional CTV Platforms

In the ever-evolving landscape of digital broadcasting, content creators and broadcasters are constantly seeking viable monetization models. YouTube, known for its cost-free net revenue earnings platform, has revolutionized the way individual creators monetize their content. However, when it comes to…

The Future of Programmatic Ad Trading in Streaming TV is short: A Balancing Act for Sustainability

In the rapidly evolving world of digital advertising, programmatic ad trading platforms have revolutionized the way ads are bought and sold. By automating the process, these platforms have brought efficiency and scale to the advertising ecosystem. However, as the industry…

Revenue Shares in FAST Channels – STOP – drive your premium content confidently

In the burgeoning world of Free Ad-Supported Streaming TV (FAST) channels, a pressing issue has emerged: the distribution of ad-generated revenue is heavily skewed, leaving premium content owners with less than 10% of every ad dollar https://www.prnewswire.com/news-releases/new-omdia-data-reveals-global-fast-channel-revenues-will-reach-12bn-in-2027-301729416.html. This imbalance poses…

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