Bloomberg is now a FAST Channel - amazing The Bloomberg FAST Channel example below will show a live stream of Bloomberg via the View TV Network Our company is a collective of amazing people striving to build delightful products. It…
View TV, a broadcaster and broadcast technology innovation company, has sold a 40% stake in its end-to-end Smart TV broadcast business to Media Finance & Private Equity firm Play. The deal includes $50m in debt finance for the growth of…
Sling TV - In an era marked by technological advancements and evolving consumer preferences, traditional cable television has faced formidable competition from streaming services. Among the pioneers of this cord-cutting revolution stands Sling TV, a platform that has been instrumental…
Cost per mille (CPM) is a key metric in the world of video advertising, as it measures the cost of displaying an advertisement to 1,000 people. The goal of any video advertiser is to maximize CPM by reaching the largest…
The dotcom boom, also known as the dotcom era, was a period of tremendous growth and investment in the internet and technology industry. It that lasted from the mid-1990s to the early 2000s. The boom was characterized by rapid growth…
What is Addressable Advertising: The Future of Television Advertising Addressable advertising is a revolutionary way of delivering targeted and personalized advertisements to TV viewers. Instead of delivering the same advertisements to everyone watching a particular program, addressable advertising uses data…
AI TV Channel, View TV AI, will be made available on the Kapang platform and available for distribution across all platforms for the NAB Show 2023 in April. View TV has created an AI-powered content creation tool that can take…
View TV Boost is a new service launched by View TV, providing a YouTube-style MCN for FAST channels without changing their FAST channel playout provider. Boost from View TV instantly lists any compliant channel on Kapang in the UK and…
Kapang opens platform to OTT FAST channels - FAST Broadcaster. Kapang is a platform developed to appreciate audience demands following cord-cutting trends. Kapang delivers broadcast television channels & niche audience channels across 14 genres. Although Kapang is dedicated to providing…
WiseDV Playout - FAST Channels, or free ad-supported streaming TV channels, are a new form of online video content that offers viewers a variety of programming without subscription fees or sign-ups. FAST Channels can be either linear or on-demand, but…
Amagi - Is anyone making any money? Amagi is a cloud technology company that provides solutions for live and on-demand video streaming, FAST Channel distribution, and monetization. Amagi enables content owners, broadcasters, and streaming platforms to create, manage, and deliver…
View TV has announced OTT Cloud Playout service View TV Play as their subsidized rebranded FAST Channel Playout service. View TV Play is a mentored FAST Cloud Playout service covering curation, delivery, distribution, and monetization across global platforms and owned…
Free ad-funded Streaming Television, commonly known as FAST, has evolved over the past few years, with platforms such as Pluto and Redbox generating millions of dollars in ad revenues, monetising archived content, and generating much-needed cash from their video libraries. …
View TV Sports - View TV knows Live Sports Streaming is the holy grail in proving that Streaming is the Future of TV. Streaming Live Sports delivered as FAST Ad-funded, Service Subscription, or Pay-per-view [PPV] Services allows any sports team…
View TV has created a network that allows investors and Fast Channel to achieve their own objectives whilst minimising risk and providing a sustainable revenue model for exponential growth. For Connected TV and FAST Channels to grow, they need to…
I was looking through Linkedin over the past few days and I spotted this so I noted it to see what we can get as comments on this. FAST is already a Flawed Future Model... As we’ve seen the meteoric…
In a rapidly evolving media landscape, streaming platforms have emerged as the preferred choice for viewers seeking diverse and engaging content. One such platform, Kapang, has recently made headlines by securing a partnership with the NEWMAX FAST channel, bringing a…
MVPD stands for Multichannel Video Programming Distributor, and vMVPD stands for Virtual Multichannel Video Programming Distributor. This article explains the concepts of MVPD and vMVPD, Skinny Bundles, and the differences between MVPD, vMVPD, and SVOD (Subscription-based Video On Demand). What…
LONDON, 29 September 2022: In the next five years, online advertising revenues will almost double from $190 billion in 2022 to $362 billion in 2027 according to the latest research from Omdia.Omdia Senior Research Director, Maria Rua Aguete said: “Netflix is expected…
Tellyo Player delivers live event monetization Live Event Ad-funded Monetization sdd Live Event eTicket Platform ddd Live Event Linear Television Channel
Single series FAST channels - touting the value. The ad-supported streaming space is heating up, along with the available content on those platforms. At NATPE’s Streaming Plus event, executives from Vizio, Filmrise and Tastemade dished on how AVOD and free ad-supported…
Promising as the FAST distribution model may be, it is a daily fight for eyeballs, premium ad placements, and prominence on a broad range of FAST platforms. To stand out from the crowd, create scale, and ensure a stable source…
FAST channels distribution just became a lot easier for content owners, channels, and platforms with the latest offering from View TV. FAST Channel Network from View TV provides a growing catalog of FAST channels available to platforms and opens up…
A FAST Channel launch - 6 Key points. FAST is an ideal entry to OTT: low setup costs, global reach, and enhanced revenue streams. Learn how to create a channel, in 6 simple steps. Firstly, what is a FAST Channel? The…
FAST Channels change broadcast landscape - A report, Free Ad-Supported Streaming TV: Why More Advertisers (and Consumers) Are Going F.A.S.T., from Comcast Advertising, the advertising division of Comcast Cable, highlights the rise of Free Ad-Supported Streaming TV (FAST) and its value…
Kapang is a Connected TV platform delivering more than 400 FAST & subscription channel services to viewers in the UK and USA using an internally developed private content distribution network (CDN), BroadcastCDN, to provide broadcast-grade encoding, delivery & monetization from…
Brits set £20 limit on streaming spend - A new report has found that streaming is dominating the UK TV landscape, but that Brits have a hard cap when it comes to paying for SVOD services. According to The Trade…
Media Companies need to pay more attention to FAST, quickly. Free ad-supported streaming TV services will only become more attractive promotional channels as consumers minimize entertainment expenses amid inflationary pressures. Brands can no longer afford to allow FAST services to…
FAST Wars encapsulate the competitive rush in the Free Ad-Supported Streaming TV industry to deploy broadcast services over IP-connected devices. Content Owners and Broadcasters have identified FAST as an economical strategy to enhance and shift their revenue streams from dwindling…
Banijay Rights launches FAST with its first general entertainment FAST channel. Banijay Rights is ramping up its FAST channel offering with the launch of the distributor’s debut dedicated general entertainment channel Horizons: Powered by Banijay. Horizons will host the likes of…
Sparring over Hulu - Comcast would be interested in acquiring Hulu if Disney decides to sell the streaming platform, according to Comcast CEO Brian Roberts. It’s an assertion which suggests Comcast is not about to make it easy for Disney to buy out…
At the Next TV Summit on Tuesday, AC/DC’s “Thunderstruck” was the walk-on music for a panel debating the death of broadcast. A classic ’90s throwback tune was perhaps appropriate considering “1990 was the last time broadcast mattered,” quipped Next TV…
Tubi launching World Cup FIFA 2022 FAST channel. Tubi — the free and ad-supported streaming service owned by Fox — today announced that it’s fired up a “FIFA World Cup FAST Channel.” If the name wasn’t clear enough (despite being a…
Nielsen’s latest report from The Gauge, the media measurement company’s monthly total TV and streaming snapshot, revealed that streaming usage represented 35 percent of overall television consumption in the US in August, marking another record-high share for the format and…
FAST CHANNELS THRIVE AS VIEWERS LOOK FOR ‘LEAN BACK’ VIEWING. The success of FAST channels proves that viewers still enjoy a ‘lean back’ viewing experience in the streaming age. That was one of the conclusions of an IBC2022 Conference session…
Nothing sits still for long, and after years of experimentation, fine-tuning and increased competition - not to mention plenty of speculation and denial - the prospect of ads on subscriptionplatforms is finally looking like a reality. While most companies are…
Smart TV Apps launched by Cloudie TV allows broadcasters and private networks to deliver a carrier-grade audience platform for ad-funded TV and subscription services. Cloudie TV Smart TV apps solution, combined with their Cloudie TV Nucleus IPTV Middleware offers a…
TV in the FAST Lane - the new era of operational creativity. In the face of unprecedented competition, media companies must find ways to innovate — but the cost of delivering content in an era of multiplying platforms is eating…
‘SUPERCHARGE STREAMING’ WITH ITVX SERVICE says Deep Bagchee, Chief Product Officer at ITV. He will detail the broadcaster’s plans for innovative new streaming service ITVX during his IBC Conference session today With several leading global services recently discussing the possibility…
Red Bee enters FAST market with Red Bee Pulse - Red Bee Media, the media services provider, has announced the addition of Free Ad-Supported Streaming TV (FAST) services to its Red Bee Pulse product. Red Bee’s scalable OTT virtual channel…
Fox says Super Bowl spots are going, going, almost gone - The NFL season hasn’t kicked off yet, but Fox Sports is about ready to do a touchdown dance about ad sales for the Super Bowl. Variety reported Wednesday that Fox has…
Nuestra.TV Launches with 40+ FAST Channels. Adsmovil’s free video streaming service is programmed to appeal to the diversity of the Hispanic community. In the latest move by companies to target the rapidly growing Hispanic streaming audiences, Adsmovil USA has launched…
40% of TV Budgets Should Be Spent on FAST Connected TV. In less than a decade, TV has gone from a sure thing—the de facto mass reach platform—to nuanced, complicated and in flux. You’ve probably heard many hot takes around…
BroadcastCDN part of the View TV Group has launched a Cable & Satellite broadcaster transformation package to take existing and traditional broadcasters into FAST markets at scale to generate sustainable revenues. Broadcast CDN carries the service from your origin premises,…
Frequency Launches Bleav's FAST Channels - As the 2022 NFL Regular Season kicks off, Frequency, the top cloud-based video SaaS platform powering linear channels for content providers across the globe, and sports and entertainment omnichannel production company Bleav, launched Bleav’s free ad-supported streaming…
Why FAST can change EVERYTHING - FAST channels allow rights holders to effectively become broadcasters in their own right. Richard Middleton explores just how deep the effects of this emerging tech might be felt No one seems quite sure just…
FAST services to take market share. Barclays’ Kannan Venkateshwar says as free ad-supported TV proliferates, even old content will compete with newer SVOD titles. Free ad-supported streaming television (FAST) services are all the rage as content providers and distributors look for…
Warning - IBC Press Release Barrage coming this week with more smoke and mirrors than a burning bathroom shop. So which Press Releases do you believe and how do you find your way through this fog of information, well we…
Free ad-supported streaming TV (FAST) services benefit from a lack of U.S. viewer access to free linear TV, partly because of a national amnesia about the presence of over-the-air broadcast. Tens of millions are already using FASTs, generating billions in…
Content is King is a phrase that has caused a lot of discussion points within FAST. Current FAST platforms are more focused on running archived content on loop to the last blood from the bag of stones that they have…
New Report reveals that F.A.S.T. penetration has doubled since last year, as consumers turn to FAST channels for a lean-back, TV-like experience. Report recommends F.A.S.T. advertising as a complement to traditional TV and streaming advertising. Comcast Advertising released a new report entitled “Free…
The cord-cutting revolution is continuing to advance according to a survey from Future Today. The survey Future Today surveyed over 300 families regarding their linear TV and streaming habits. The resulting report is filled with interesting information, but it all…
Nielsen Prepares to Go Private and responds to FCC Critique. It’s a new era in Nielsen’s history. Shareholders have approved an acquisition of the TV measurement company by a private equity consortium made up of Evergreen Coast Capital Corp., an affiliate of Elliott…
Netflix could charge advertisers up to $65 per 1K ad impressions. As Netflix prepares to launch its highly-anticipated ad-supported tier, advertisers are likely thinking about how to tap into the streamer’s distribution reach – though it may come at a cost. According…
1. OEM FASTs Continue To Grow In our new report, FASTs Are The New Cable, we talk a lot about the growth of the FAST services owned by the various OEMs. They have an advantage in that they are the interface…
Samsung TV Plus is set to unveil a host of new programs under a new brand logo. This raft of premium content will grant users all around the world access to diverse, high-quality TV shows. Samsung is also expanding compatibility with…
Senior Digital Director Daniel Lannon Led and Completed the Rebrand of the Acquired Xtreme Sports Social Media Channels to INTROUBLE to fit with Company Branding. JUNE 27, 2022 (Amsterdam, June 24th, 2022) Insight TV, the leading millennial-focused global channel operator and…
Cloudie TV makes FAST Broadcasting successful by using its end-to-end private cloud to help content owners to deliver a great return on content investments. You can check out the products at https://cloudie.tv/cloud-playout/
Broadcaster Roger Bolton has suggested the BBC is "spooked" by the decline in young audiences to traditional radio. Bolton, 76, was speaking after being dropped as host of Radio 4's Feedback after 23 years. "If you were running Radio 4, you must…
Pluto TV pivoted from AVOD to FAST a few years ago and this video covers some of the points around this via a streaming media interview with the Pluto TV CTO.
Netflix’s move to hire a dynamic duo to oversee its global ad sales ambitions couldn’t come at a better — or worse — time. At last, media buyers are finally getting the information they need to start making plans to…
FAST continues to defy expectations. A linear viewing format that’s growing? In 2022? Yet the number of available FAST channels in the U.S. is over 1,400, with 22 major providers including Pluto TV, Tubi and Roku Channel. FAST also saw considerable…
Note: This guest column extrapolates from the VIP+ report “Life in the FAST Lane,” which delves into the state — and future — of free ad-supported streaming TV, available only to subscribers. The streaming landscape is facing a period of immense…
If your business makes video content, I’m sure you have a YouTube channel or maybe a video podcast – you might even stream live on something like Twitch. But if you want to level up, it’s time to get FAST.…
FAST Playout Solutions are a minefield for broadcasters and content owners alike. So what are the main features required to make your channel stand out above the rest and make it easy to create and monetize your FAST Channel creation?…
View TV a managed producer of FAST and Broadcast channels has released its in-house private cloud playout and media workflow to self-service customers as the latest release of its Cloudie TV product.View TV has always believed “TV should look like…
Traditional Broadcasters need and want to adopt Streaming, but how? View TV, an original streaming company with two decades of experience, has powered and experienced the success of streaming media and the transformation of audiences’ media consumption from traditional broadcast…
Think for a moment: How many streaming services are you subscribed to? Netflix, Hulu, HBO Max, Amazon Prime, Disney+, Paramount+, Apple TV … the list seemingly goes on and on with more streaming services entering the space every year. Initially,…
Free ad-supported streaming TV (FAST) services are growing rapidly. Today, hundreds of FAST channels exist, and a recent report from VIP+ found that the average large FAST studio took home $23.2 million in ad revenue by the end of the…
76% of viewers find FAST ads shorter than those on linear TV - Free ad-supported streaming TV (FAST) is but one component of the expanding AVOD space. How audiences react to the increasing frequency of ads is another factor –…
Disney edges past Netflix with a total of 221 million streaming subscribers at the end of the most recent quarter and announced it will launch a Disney+ option with advertising this December. In the just-ended quarter, Disney+ added 14.4 million Disney+ customers, beating the…
Peak TV programming, or the overabundance of original shows, films, and series that have landed on broadcast, cable, and streaming outlets in the past decade, may be on its way out, or at least slowing down. Companies are slashing budgets…
FAST Usage Was Up 9 Points in the First Five Months of 2022. The percentage of U.S. TV watchers who say they use a free, ad-supported TV streaming service rose to 55%, according to Hub Entertainment Research. The percentage of…
The taxonomy of streaming video services is expanding. Historically, the market was split between ad-supported services offering videos for people to watch on-demand, otherwise known as AVOD services such as YouTube, and subscription-based services offering videos for people to watch…
The free ad-supported streaming TV (FAST) sector has surged over recent months and a new report from LG Ads Solutions has shown that this increase shows not only shows no sign of stopping but also will present advertisers with a…
The TV segment has become an integral part of human life which covers the daily entertainment and information needs of consumers. According to Statista, the average time spent watching TV in 2021 by US adults was 3 hours and 17 minutes…
Sports are a key genre on FAST, accounting for 117 distinct channels as of July 2022. Yet while sports channels are numerous — as they are on cable — the reality of FAST is very different. Many major sports…
NEWSMAX TV on Kapang - New York – May 30, 2022 – On the back of NAB 2022, View TV Group have announced that Newsmax, one of the top-rated news networks in the US, has signed an agreement to be…
Press Release “Kapang announces 80/20 revenue share to BroadcastCDN customers" Kapang is Connected TV platform delivering more than 400 FAST & subscription channel services to viewers in the UK and USA using an internally developed private content distribution network (CDN),…
Kapang is Connected TV platform delivering more than 400 FAST & subscription channel services to viewers in the UK and USA using an internally developed private content distribution network (CDN), BroadcastCDN, to provide broadcast-grade encoding, delivery & monetization from an…
In its first year under the Warner Bros. Discovery umbrella, Discovery’s Shark Week is diving into the deep end with a host of new marketing partners. The American Red Cross, the MLB, MeUndies and Sugarfina have all signed on to participate…
CTV advertising is gaining popularity among marketers. However, some are still on the fence as they have several questions, especially related to CPM. Here, Jason Fairchild, CEO, tvScientific, answers some of those questions and explains why performance buyers should consider…
As consumers tighten their belts, ad funded models are becoming a more enticing prospect for streamers. Netflix’s announcement in April that it has hit an apparent subscriber wall sent out shockwaves, prompting many to question how attractive and profitable the…
FAST Channels - Quality not quantity. So many companies are making channels with some companies having more than 100 channels which are all unwatchable or uninteresting. FAST broadcasting has opened a few opportunities to launch channels with a few hours…
Los Angeles CA – May 11, 2022 – Off the back of NAB 2022, View TV Group has announced that Volty the unique channel featuring only electric vehicles currently a FAST channel, has aligned with and will be rebuilt using the…
London – May 6 2022 – On the back of NAB 2022, View TV Group have announced that BITE the premium food network has signed an agreement to be broadcast in UK and US on the Kapang CTV platform owned by…
Los Angeles CA – May 6, 2022 – On the back of NAB 2022, View TV Group have announced that Dark Matter TV the premium Horror and Sci-Fi channel from TriCoast TV, currently a FAST channel on many platforms has aligned…
Monarch Films’ Channels rebuilt- New York NY – May 6, 2022. On the back of NAB 2022, View TV Group have announced that three FAST channels owned by Monarch Films Inc., has aligned with and will be rebuilt using the…
The Future of Television requires a Hard Reset. In all great stories there are five main elements, the characters, the setting, the plot, the conflict and the resolution and the future of television certainly has a story. The Future of Television…
Kapang enables convergence of Broadcast TV & FAST. Free Ad-supported Streaming Television (FAST) or vLinear[1] has enjoyed explosive growth in the decade since the first FAST services appeared. The take-up has generally been driven by home broadband enabling streaming, massive choice…
Los Angeles CA – April 4, 2022 - In the run up to NAB 2022, View TV Group have announced that the open-source FAST2.0 Standard is now available. “The standard provides a step-change for content producers, content and channel owners to open up…
View TV Group Announces the first 73 channels to be built on FAST2.0 Los Angeles CA – April 5, 2022 - In the run up to NAB 2022, View TV Group have announced that the initial tranche of AVOD content producers…
Los Angeles CA – April 27, 2022 - View TV Group have announced that the five PiZetta Media FAST channels featuring authentic first-person stories of everyday heroism have aligned with and will be rebuilt using the FAST 2.0 Standard. “PiZetta Media…
Dread TV the amazing horror channel launches with View TV. In time for NAB 2022, View TV has announced that Dread TV, the cult horror FAST channel has aligned with and will be rebuilt using the FAST 2.0 Standard. “Dread…
Jersey NY – April 18, 2022 — View TV Group, owner of the Cloudie TV broadcast-grade CDN and monetization solution, announced today that it has partnered with DMC Broadcast Group to enable cable and satellite broadcasters to achieve digital transformation. View TV Group and DMC…
Los Angeles CA – April 4, 2022 - In the run up to NAB 2022, View TV Group have announced that their playout centre is operational, and the first 200 seats have been sold to a global video social networking service…
Los Angeles – 8, May 2022 - Kapang, the CTV platform recently announced its FAST2.0 Standard that provides a more engaging, ‘cable like’ traditional TV viewer experience. To open up the opportunity to all linear and AVOD content rights holders, Kapang is offering…
Kapang, a Virtual Multichannel Video Programming Distributor (vMVPD) broadcasts content and channels with a format similar to that of cable and satellite TV but delivered over public internet. Kapang working with its sister companies BroadcastCDN & Cloudie playout has an…
Los Angeles CA – April 4, 2022 - In the run-up to NAB 2022, View TV Group, owner of Cloudie TV have announced that the open-source FAST 2.0 Standard will support the migration of live events, live news and premium entertainment from satellite,…