FAST Channel Distribution – For FAST Channel and Streaming TV Service operators, distributing content across multiple Connected TV Platforms and CTV Operators is crucial. View TV’s solution enables seamless channel distribution from any playout solution to any platform, with comprehensive integration, ad-fill monetization, and reporting capabilities – all achievable within a short timeframe.
By leveraging View TV’s expertise, broadcasters can overcome the challenges of digital transformation and maximize revenue across all platforms. Our unified dashboard provides transparent revenue reporting, while our guaranteed 100% backfill across most platforms ensures optimal yield management.
Furthermore, View TV’s SSAI and CDN technologies provide a direct data feedback loop from viewer devices, empowering broadcasters with valuable First Party Data. This data-driven approach enables informed decision-making and fosters stronger platform-broadcaster relationships. With View TV, you can unlock the full potential of your FAST Channel or Streaming TV Service and achieve excellent results.
How to Reach and Monetize More Viewers with Streaming TV
The streaming TV market is experiencing rapid growth, offering content distributors new opportunities to reach and engage audiences. This market encompasses both subscription-based (SVOD) and free ad-supported (FAST) services. While SVOD giants like Netflix and Disney+ dominate headlines, FAST services such as Pluto TV and Xumo have gained traction among viewers seeking free TV options.
FAST services provide linear channels and video-on-demand content supported by ads, similar to traditional TV. These channels can be created from existing content libraries, including indie movies, classic TV series, online video, news, sports, and niche genres. By leveraging short-form content, FAST channels offer personalized and diverse viewing experiences.
The benefits of FAST channels for content distributors include:
– Expanded content reach and audience growth
– Additional revenue streams from ad sales and data insights
– Driving subscriptions to premium content or SVOD services
– Enhanced user experiences with increased choice and convenience
– Reduced costs and risks associated with launching and maintaining a streaming service
However, creating and distributing FAST channels also presents challenges, such as:
– Selecting the right technology platform and partner
– Integrating with various FAST platforms and devices
– Ensuring streaming service quality and reliability
– Complying with regulations and standards across markets and regions
– Measuring FAST channel performance and impact
To overcome these challenges, content distributors need a comprehensive solution. View TVx offers a platform for streaming TV broadcasters, providing resources, support, and cloud-based products for origin playout services, global audience delivery, and monetized distribution. Their FAST Plus solution enables global channel delivery using a traditional TV business model, leveraging the efficiencies of streaming TV.
View TVx powers Kapang, a Connected TV Platform offering linear channels and video-on-demand services via subscription and ad-funded options. By partnering with View TVx, content distributors can easily create and distribute FAST channels across platforms and devices, ensuring quality assurance, compliance management, performance measurement, and data analytics.
With View TVx, content distributors can tap into the potential of FAST channels and expand their audience reach. For more information, visit their website.
