View TV Radio is a next-generation streaming radio platform that enables radio stations to distribute their broadcasts across Connected TV (CTV), Smart TVs and streaming devices while unlocking new revenue opportunities through video advertising and sponsorships.
Powered by the View TV Cloud ecosystem, View TV Radio transforms traditional radio broadcasts into visual streaming television channels, allowing broadcasters to reach new audiences and monetise their existing programming through an additional advertising medium.
A Streaming Radio Platform Built for CTV
Radio stations do not need expensive television studios or complicated broadcast infrastructure to enter the streaming television market.
Simply add a webcam, studio camera or existing video feed to your radio broadcast and connect it to View TV Cloud.
Your existing radio programming can then be distributed as a live streaming television channel across compatible CTV platforms, Smart TVs, streaming devices and digital environments.
Turn your radio studio into a television channel without changing the way you operate.
Monetise Radio Through Video Advertising
The real opportunity is monetisation.
Traditional radio advertising relies on audio commercial breaks. View TV Radio extends those opportunities into video advertising.
When a radio station enters an advertising break, View TV Cloud can automatically insert video advertisements, sponsored content and commercial promotions into the television stream using its integrated Video Ad Server and Server-Side Ad Insertion (SSAI) technology.
This creates additional advertising inventory without requiring the radio station to change its existing broadcast schedule.
Revenue opportunities include:
- Video advertising during radio commercial breaks.
- Direct-sold advertising campaigns.
- Branded programme sponsorships.
- Local and national advertising.
- Programmatic CTV advertising, where supported.
Your existing radio audience becomes an additional opportunity to generate television advertising revenue.
Powered by View TV Cloud
View TV Radio is an extension of View TV Cloud, providing the technology required to ingest, distribute and monetise streaming radio broadcasts as television channels.
The managed platform includes:
- Live streaming ingestion and distribution.
- SRT and HLS video workflows.
- Integrated Video Ad Server.
- Automated Server-Side Ad Insertion (SSAI).
- CDN content delivery.
- DVR capabilities where configured.
- CTV distribution.
- Audience analytics and viewing-hour reporting.
- Advertising and monetisation dashboards.
Rather than purchasing multiple technology services, radio stations access an integrated streaming and advertising ecosystem through one managed platform.
Who Needs a Streaming Radio Platform?
View TV Radio is designed for commercial radio stations, independent broadcasters, music stations, sports radio, talk radio, community broadcasters and international radio networks looking to expand into streaming television.
Whether you operate one radio station or an entire broadcasting network, View TV provides the infrastructure to extend your reach and introduce additional monetisation opportunities.
Turn Your Radio Station into a Television Channel
Radio already has the presenters, programming and audience. View TV provides the technology to take that audience into connected television.
With View TV Radio, you can add a simple video feed, distribute your broadcast across CTV and introduce video advertising and sponsorship opportunities through View TV Cloud.
One streaming radio platform. New television audiences. Additional advertising revenue.
Discover View TV Radio at https://viewtvx.com
Commercial enquiries: sales.team@viewtv.cloud